"He gave me this [bracelet] for my anniversary. He gave me this [broken bone] for nothing." A powerful and first-of-kind campaign on domestic violence which will attract attention to this social disease that still plagues Arab society. The City of Hope initiative provides a refuge for those suffering. Click here & here for two other images from this campaign.

Advertising Agency: TBWA\RAAD Abu Dhabi
Creative Director: Martin Lever
Art Director / Illustrator: Sherif Galal
Copywriters: Martin Lever, Farrukh Naeem

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