Al Jazeera English was awarded one Gold and two Silver trophies for their innovative and fresh Creative Direction at the Promax/BDA Global Promotions & Design Conference in Dubai this week (28 March 2008).
Al Jazeera English won a Gold trophy for the BEST NEWS & FACTUAL PROGRAMME TITLE SEQUENCE for their programme People & Power which travels the world to explore how the balance of power is shifting in politics, business and society.
The channel also won silver medals for BEST SET DESIGN for their state of the art news rooms in 4 global broadcast centres and BEST SPORTSPROGRAMME TITLE SEQUENCE for Sportsworld, their flagship sports programme which brings viewers a truly global perspective on the world's main sporting events while also going behind the scenes to speak to some of the unsung heroes and personalities of those events.
“We are thrilled that our Promotions and Designs have been recognised and are delighted to accept our first three international Creative awards for Al Jazeera English. It’s been an excellent collaboration between Creative, Editorial and Marketing folks in Aljazeera as we slowly extend this amazing Brand into new global audiences” saidAdvertisementDirector of Creative, Morgan Almeida.
Al Jazeera English was nominated for a total of eight awards at Promax/BDA Global Promotions in the following categories:
-Best Programme Promo: Witness (Al Jazeera English language channel’s daily documentary strand)
-Best Promotional Campaign: Splits
-Best Sales & Marketing Presentation: EPK (Electronic Press Kit)
-Best Original Logo Design: AJE Design & People & Power Logo
-Best Animation: AJE DES People & Power Animation
- Best News & Factual Programme Title: People & Power – GOLD AWARD
- Best Sports Programme Title Sequence: Sportsworld – SILVER AWARD
- Best Set Design: News – SILVER AWARD