The Tribe has executed this Dubai Lynx finalist ad campaign, for their client, IMAX Cinemas. The ad features several creative pieces of artwork that communicate how IMAX maximizes your viewing experience, by offering superb sound and power.

This is an 'artistic' campaign executed by TBWA\RAAD Dubai for Carnevale Restaurant at the Jumeirah Beach Hotel. The advertisements depict several Venetian masks, which were worn by Venetians during the famous Carnival of Venice. Check out the other two ads, here and here.

This is an Olay Total Effects campaign, executed by Saatchi & Saatchi in Dubai. The campaign touts a minimalist and clean-cut background, and depicts numbers representing the ages of various women. However, one digit is disguised behind an Olay product, which confuses viewers and forces them to  "keeps guessing" how old she is. Also see other advertisements from this campaign that ask  "Is she 31? or 20?"

This campaign was executed by Intermarkets Dubai, for its client, Ducab. The campaign depicts how Ducab's core business, cable-manufacturing, is the lifeline of Dubai's infrastructure, and by extension, how its products have helped further push various sectors, throughout the real estate industry, and in virtually every other office.

This is a dynamic and lively ad campaign executed by TBWA/RAAD Middle East in Dubai, for their client, The Career Junction Middle East. The campaign revolves around reaching one's full potential, by seeking a job to showcase one’s talent, rather than carrying out mundane house chores with those skills. Also see these Agreement  and Chart implementations from the campaign.

An award winning campaign from Saatchi & Saatchi Dubai, with a simple message: no one wll believe your age, thanks to Olay Total Effects cream. The idea here is that this cream makes you look younger, which explains why a policman is asking for your driving license, while another image in this campaign features a club bouncer asking for an ID. Simple and effective.