Abu Dhabi Media Company

Abu Dhabi Media launches special content to commemorate 40th anniversary of UAE

Sat, 2011-11-05 10:01 - By  
This week Abu Dhabi Media launched a month-long celebration of the United Arab Emirates' 40th anniversary. Leading up to National Day on December 2, Abu Dhabi Media's brands will unveil special content and features to commemorate this important milestone.
Special features will include:
 
Al Ittihad: In addition to its extensive editorial coverage, including a daily feature on events from the past 40 years, the paper has created a special section on its website to celebrate National Day at: www.alittihad.ae/nationalday. Here, readers can find out more about the history of the UAE and share their own thoughts and photos to celebrate the 40th anniversary.
 
The National: The paper is offering a special National Day supplement reviewing the past 40 years and the significant events, people and developments that have shaped each decade. The National will also be offering special editorial features throughout the month including, 40@40: A Series of 40 Objects that have shaped the UAE.
 
Abu Dhabi TV: Abu Dhabi Al Emarat and Abu Dhabi Al Oula will be featuring a variety of documentaries and special programs covering the unification journey and this year's celebration. In addition, look for daily segments on the news show Oloum Al Dar and a televised Operetta which will feature 55 singers from across the UAE.
 
Abu Dhabi Radio Network: The network of radio stations including Quran Kareem, Star FM, Abu Dhabi Classic FM, Abu Dhabi Radio and Emarat FM will be offering exclusive interviews and special 40th Anniversary programming throughout the month.
 
Majid: The popular children's magazine is producing a special 40th anniversary edition for young readers to learn more about the UAE's past achievements and ambitious plans for the future.
 
ADMCSport.com: The sports website will be featuring a series of online articles focusing on UAE sporting landmarks, including Yas Marina Circuit and Ferrari World, as well as profiles on famous UAE athletes such as Olympic Gold Medalist Sheikh Ahmad bin Hasher.
 
AnaZahra.com: The women's portal will be giving readers a month-long look at some of the women who have shaped UAE history, including a profile on Aisha Al Hameli, the first Emirati female pilot, and a special on Emirati women who have served in the military.
 
Visit www.admedia.ae/celebrate40/en for highlights of activities from across the brands. The site will also showcase major events in the UAE's 40 year history, counting back to the UAE's 1971 founding.

MENA Golf Tour TV rights awarded to Ten Sports

Sat, 2011-09-24 14:36 - By  
 
Organisers of the MENA Golf Tour have awarded the television production and broadcasting rights to Ten Sports, one of the world's premier sports channel, reaching over 55 million homes across the Sub-Continent, Middle East, Europe and Asia.
 
Ten Sports, a satelli

Econsultancy to host 140 brand marketers at Digital Cream Dubai conference

Wed, 2011-04-06 07:02 - By  
 
 
Econsultancy, the source of independent advice and insight on best practice digital marketing and e-commerce, today announces that its inaugural Digital Cream Dubai event, on 12th April 2011 will be attended by more than 140 senior marketers to explore best practice o

LIVE announces its participation in CABSAT MENA 2011

Mon, 2011-02-07 09:54 - By  
 
LIVE, Abu Dhabi Media Company's wholly-owned outside broadcast (OB) and production subsidiary, announced its participation in the CABSAT MENA 2011, taking place February 8 - 10, at the Dubai International Convention and Exhibition Center. 
 
The event, now

Vevo to launch in MENA by end of June

Thu, 2011-02-03 22:53 - By  
The National reports that Vevo, a joint venture between Sony Music Entertainment, Universal Music Group and the Abu Dhabi Media Company, is planning to launch in the Middle East and North Africa by the end of June. The online music-video service is reported to be in talks to secure the rights for Arabic music-video content, to ensure the product is more relevant to its user base.
 
 
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Television Audience Measurement in UAE to involve use of PeopleMeter

Sat, 2010-11-27 20:50 - By  

Emirates News Agency (WAM) reports that the UAE Television Audience Measurement (TAM) project, a project initiated by NMC, Abu Dhabi Media Company, Dubai Media Incorporated, Sharjah Media Corporation and Etisalat will involve the placement and use of the device ‘PeopleMeter’ in a selected number of residences across the UAE in order to collect statistics and information regarding audience viewing preferences. The objective of this project is to develop a deep and detailed understanding of UAE TV viewership to ensure that the commissioning and development of television programming and television advertising in the UAE are strategic in their design and execution.

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