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Rapid TV News reports that as Abu Dhabi Media Company (ADMC) replaces the Orbit Showtime Network as the EPL rights holder in the region, it has enlisted Nevion to provide high definition signal processing and distribution technology for its live match coverage and other sporting events. ADMC appointed Sony Professional Middle East as the systems integrator for ADMC’s new HD studios, who in turn worked alongside Nevion.
The latest Middle East EPL rights deal, reportedly costing the government-owned ADMC between £150 and £200 million, gives the UAE media group the privilege of delivering 380 EPL matches per season for the next three years to football-hungry viewers in the Arab World.
The ADMC Sports channels are now available by subscription online, or via satellite or cable pay-TV platforms operated by Etisalat and Du in the United Arab Emirates; Qtel in Qatar; Nuetel in Bahrain; and STC in Saudi Arabia.
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The National reports that Rupert Murdoch’s Fox International Channels plans to launch additional entertainment channels next year. Now broadcasting 12 channels in the MENA region, including Fox Movies, Fox Series and Star World, Fox plans to convert all of its regional broadcasts to high definition by 2012. The company intends to pursue its strategy of broadcasting across both pay-TV and advertising-driven free-to-air platforms.
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Emirates 24|7 reports that football fans in the MENA region have expressed their disappointment in having to pay an equivelant of Dh 1,000 to gain access to the English Premier League (EPL). In the past MENA region deal, new OSN subscribers obtained a free receiver and only had to pay a smaller added monthly subscription fee on top of the baic OSN package to obtain the EPL. Now, users have to Dh 1,000 or more for a high definition (HD) Humax receiver, plus access to the matches for a year.
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Rapid TV News reports that Qtel will be offering the 2010/11 season of the English Premier League (EPL) on Qatar’s Mozaic TV for a price of QR35, the only service in Qatar providing coverage of the EPL. The package will include access to live coverage of all 380 games, along with 24/7 programming featuring previews, reviews and analysis from 14 August 2010.
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Abu Dhabi Media Company (ADMC) announced it has expanded its portfolio of digital businesses with the formation of a new subsidiary, Abu Dhabi Media Digital Out of Home (AD Media DOOH), which will act as a dedicated company to develop and create new solutions in the digital out of home media space.