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Facebook will be introducing a new type of advertising during this week’s Advertising Week in New York, that expands when a friend 'likes' a brand. The new advertising unit, unlike the Sponsored Stories rolled out last January, will allow users to like and comment, based on the belief that ads with recommendations of friends are more effective than standard display ads, according to Mashable.
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Memac Ogilvy & Mather announced today the promotion of Eymard Saldanha to the position of Regional Head of Advertising in the Middle East and North Africa.

The combination of rapid user growth and an attractive advertising market has made the Middle East one of the most exciting markets for Yahoo!, according to Carol Bartz, Chief Executive Officer, Yahoo Inc., who was on a visit to Dubai.



Corbis, a leading visual media provider for the creative community, today announced that it has selected arabianEye as its representative serving the Middle East and North Africa (MENA).