Setting the benchmark for creative excellence in communications, the International Festival of Creativity – Cannes Lions – will reward creativity in branded content & entertainment, defined as the creation of, or natural integration into, original content by a brand. Avi Savar, Founder and Chief Creative Officer of Big Fuel, a full-service global social media marketing and communications company based in New York that takes brands from content to commerce, will chair the inaugural Branded Content & Entertainment Lions jury.

The Cannes Lions International Festival of Creativity is pleased to announce that Tham Khai Meng, Worldwide Chief Creative Officer of Ogilvy & Mather, will head up both the Film and Press Juries at the 59th Festival, taking place in Cannes, France, 17-23 June 2012.

The Eurobest Advertising Festival, taking place from 28-30 November, has announced the last of its eight juries; Craft and Integrated. The jury members will come together in Lisbon to judge the best of European creativity and award the sought after Eurobest trophies.