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Etihad Airways
Econsultancy announces agenda and keynotes for Digital Cream Dubai on February 21st
Thu, 2012-01-26 10:10 - By
Digital Media, Events, Media, Alex Vaidya, AMCO Global Marketing, Digital Cream Dubai 2012, Econsultancy, Etihad Airways, GEM events, Gulf News, Nokia Siemens Networks, Oasis Ventures, Patchi, Porsche Great Britain, Qatar National Bank, the Ministry Of Tourism UAE
Econsultancy, the global leading source of independent advice and insight on best practice digital marketing and e-commerce, today announces that their Digital Cream Dubai event, on the 21st of February 2012 will bring together 140 senior digital marketers and features two keynotes.
Etihad Airways signs 10 year deal with Panasonic for in-flight media system
Thu, 2011-11-17 12:02 - By
Digital Media, Media Business, Electronics & Technology, Media, Transport & Tourism, Etihad Airways, James Hogan, khaleejtimes.com, Panasonic, Panasonic Avionics Corporation
Panasonic Avionics Corporation has signed on with Etihad Airways to provide its in-flight entertainment system. The system, which includes broadband internet and live TV, will be made available on the airline's long-haul flights.
James Hogan, Etihad Airways’ Chief Executive Officer, said “it is essential that we offer the most engaging and dynamic in-flight entertainment for our guests – especially on longhaul flights. We went through a comprehensive technical and commercial evaluation of what was out there in the market. Panasonic will support Etihad Airways’commitment to delivering a system that will enable us to stay at the leading edge in this all-important area”.
The deal, which is currently being finalised, is said to be valued at more than US$1 billion.
Read More at Khaleejtimes.com
Etihad Airways launches nationwide advertising campaign to increase customer base in Australia
Sun, 2011-08-07 07:14 - By
Advertising Business, Transport & Tourism, ArabianBusiness, Etihad Airways, James Hogan, Print media, Qantas Airways, Virgin Australia, Virgin Blue
A nationwide advertising campaign was launched by Etihad Airways in Australia, in order to grow its market share and lure in customers from home-based airlines such as Qantas. The campaign appeals to Australians in a call to "change to the best" and showcases the airline's "superior product and service offering".
The campaign is part of Etihad's ambition to become the airline of choice for overseas travel from Australia, the carrier said in a statement. It follows a tie-up with the country's number two airline Virgin Blue which was given the green light by Australia's competition watchdog in February.
Etihad Airways launches facebook page with major Maldives promotion
Wed, 2011-06-01 07:12 - By
Etihad Airways launches facebook page with major Maldives promotion
Wed, 2011-06-01 07:12 - By
Etihad Airways awarded “Airline Campaign of the Year” by Expedia
Sun, 2011-05-29 18:27 - By
Announcement, PR Business, Media, campaign of the year, Etihad Airways, Expedia, khaleejtimes.com, marketing campaign
Etihad Airways has been recognised by Expedia for the 2010 “Airline Campaign of the Year,” according to the Khaleej Times. The award was presented to the airline that created the most impactful marketing campaign of the past year, encompassing engagement, creativity, relevancy and stellar results.
Etihad Airways appoints Action Qatar as its public relations agency
Sat, 2010-11-27 19:41 - By
Total Marketing Summit to discuss five marketing disciplines under one platform
Mon, 2010-10-04 08:09 - By
Media Business, Media, Akansha Goel, Andrew Ward, Arab Media Outlook 2009-2013, Etihad Airways, Facebook, Hermione Way, ikoo, Isam Bayazidi, LinkedIn, newspepper.com, Rotana Media Group, social media, Socialize, Total Marketing Summit, Twitter, Yasser Al-Kharobi
The United Arab Emirates (UAE) was ranked as the leader in the Arab region's Internet penetration and application usage rates where, according to the Arab Media Outlook 2009-2013 report, 75% of the country's population use social media sites such as Facebook, Twitter and LinkedIn.
Etihad tees off with Corporate Masters golf series
Tue, 2010-05-18 10:56 - By
Media Business, Transport & Tourism, Corporate Masters, Etihad Airways, Etihad Golf Club, Peter Baumgartner
Etihad Airways, the national airline of the UAE, has become a partner and official airline of leading global corporate golf series, the Corporate Masters.
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