IIR Middle East

TBWA/RAAD sponsors high profile Saudi Brand Event

Sun, 2011-05-29 09:47 - By

Announcement, Events, PR Business, Media, Creative Pioneer Training Centre, Ghassan Kassabji, IIR Middle East, RAAD, Saudi Brand and Communications 2011, Saudi Brand Event, TBWA

The Award winning TBWARAADSaudi Arabia, one of the fastest growing advertising agencies in the kingdom, today said it will sponsor Saudi Brand & Communications 2011 (SBC) that starts in Riyadh on June 4, 2011.

Digital outdoor advertising makes new connection

Tue, 2010-10-19 12:10 - By

editor

Events, Media, Abu Dhabi Media Digital Out of Home, Binu Pillai, Digital Information Displays, IIR Middle East, SIM, Twitter

Outdoor advertising may have taken a hit during the downturn - but now its omens look extremely favourable as more leading suppliers embrace Digital Information Displays (DID) and consumer demand for electronic interactivity rises.

CSE Managing Director, Nikos Avlonas, Speaks on Carbon Footprint Strategy & CSR at the 7th CSR Summit

Mon, 2010-06-14 08:39 - By

editor

Events, Media, Carbon Footprint Strategy, Centre for Sustainability & Excellence (CSE), CSR, IIR Middle East, Nikos Avlonas

IIR Middle East achieves global first with launch of new marketing technology for exhibitors

Sat, 2010-04-17 08:31 - By

editor

Events, Media, IIR Middle East, John Moores University, Mini Bluetooth QWERTY, Owen Mills, Philip Barnett

Brand Summit 2009 panel discussions reveal new insights and challenges

Mon, 2009-11-09 22:45 - By

editor

Events, Media, Brand Summit 2009, Cisco Systems, Dubai Media City, IIR Middle East, Mazan Nahawl, Media Watch, Nermin Habib, Samer Costantini, Staying Alive

Brand Summit 2009, produced by IIR Middle East in association with Dubai Media City, has witnessed a number of remarkable highlights, revealing new insights, discussing collective challenges and clarifying standards in addition to offering half-day intensive clinics conducted by renowned industry leaders.

“Staying Alive”, the theme for Brand Summit 2009, allowed participants to consider a wide range of topics spotlighting the diversity of Dubai’s marketplace and the need to create ‘Living Brands’ relevant to evolving audiences.

Discussions underway at seventh annual Brand Summit in Dubai

Mon, 2009-11-09 08:19 - By

editor

Events, Media, Brand Summit 2009, Cisco Systems, Dubai Media City, IIR Middle East, Mazan Nahawl, Media Watch, Nermin Habib, Samer Costantini, Staying Alive

IIR Middle East announces dates for Brand Summit 2009

Sun, 2009-11-01 20:14 - By

editor

Events, Media, Al Murooj Rotana Hotel, Brand Summit 2009, Dubai Media City, IIR Middle East, Kosta Petrov

Kosta Petrov, Conference Director - IIR Middle East

IIR Middle East sets date for annual Public Relations Congress

Tue, 2009-10-20 21:54 - By

editor

PR Business, Media, IIR Middle East, Kosta Petrov, Larry Weber, Lord Bell, Middle East Public Relations Association, Middle East Public Relations Congress, Mohammed Johmani, O2 Public Relations, Weber Shandwick

Kosta Petrov, Conference Director - IIR Middle East

SIM 2009 in Abu Dhabi to feature impressive exhibitors, forums, workshops and more

Thu, 2009-10-08 10:09 - By

editor

Media Business, Media, Abu Dhabi National Exhibition Centre, Andrew Bleeker, Ed Malkoun, Euromonitor International, Husni Khuffash, IIR Middle East, Imaging and Media Exhibition and Conference (SIM), Joel Berger, Signage, social media, Spot On Public Relations

Taking place from 18 to 20 October, the 2009 edition of SIM aims "to be an effective and inclusive platform for marketing and communications professionals to address benefits, challenges and solutions for the new media revolution, and how to remain ahead of the curve with a complete PR strategy."

Signage, Imaging and Media Exhibition and Conference presents Digital Signage Forum, Google AdWorks Workshop, Outdoor Advertising Forum and Digital Printing Forum, bringing together key sectors and players from the region's marketing and communications industry.