Memac Ogilvy & Mather Jordan has merged with the successful Amman-based independent advertising agency, Advize. The new entity, called MemacOgilvyAdvize, will now bring a much stronger world-class global communication agency to Jordan.

MemacOgilvyAdvize will bring an integrated approach to managing brands to the Jordanian market with its integrated services in advertising, activation, digital, public relations and planning. The new agency will offer regional and global expertise in addition to unparalleled local insight.

"MemacOgilvyAdvize will boost the Jordanian communication industry through its strategic and multi-disciplinary approach. This merger will enable our clients to have access to our regional (Memac Ogilvy) and global (Ogilvy) resources as well as benefiting from the expertise and skills of communication professionals from different disciplines sitting under the same roof," said Wisam Suheimat, newly appointed Managing Director of MemacOgilvyAdvize.

"Advize brings a strong creative focus and local know-how whilst Memac Ogilvy & Mather brings a strong strategic and disciplined approach to managing brands. The combined knowledge and talent of Memac Ogilvy and Advize along with the strength of the regional and global network will allow us to position MemacOgilvyAdvize as a frontrunner in the Jordanian market," said Edmond Moutran, Chairman & CEO of Memac Ogilvy & Mather Holding, Middle East & North Africa.

Memac Ogilvy and Advize merged resources. New operations have moved to include 4 Creative Directors, a full PR Team and over 60 employees with 3 divisions to be introduced, OgilvyOne for digital, CRM and Direct, Ogilvy Action for activation and CBA Memac for design.