Wed, 2009-09-02 10:07 - By
Media Business,
Media,
Abu Dhabi National Exhibition Centre,
Andrew Bleeker,
Arshad Khan,
Barack Obama,
Emirates Airlines,
Husni Khuffash,
IIR's Social Media Forum,
Joel Berger,
Khurram Hamid,
Martin Newland,
New Media Director,
Obama Inaugural Committee,
Paris Hilton

The power of social media is tremendous. Paris Hilton's recent endorsement for Emirates Airlines is esteemed to be worth US$ 1.5 million.