The featured campaign by Team Y&R Beirut promotes the Autumn/Winter 2009 collection at Harvey Nichols. ‘The campaign is inspired by the season’s trends which are iconic, edgy and really expresses character. We wanted the work to reflect that. We created life-sized Voodoo dolls and clothed them in show-stoppers from the season. Rewarding the Harvey Nichols’ shoppers with the thought that they will be envied to a ridiculous extent.’ Also see Blonde and Redhead.

Advertising Agency: Team Y&R, Dubai
Executive Creative Director: Shahir Zag
Creative Director: Komal Bedi Sohal

A launch campaign for the well known British toy store, Hamleys, which features the location of the store "Mecca Street in Amman' as a teaser that says: "Mecca Street The Way You See It", then's followed by four eye-catching revealers saying "Mecca Street, The Way Your Kids See It". There's a Candy Town theme and a Forest theme, an Undersea theme and a Robots theme.