twofour54

Sky News Arabia moves into its new state-of-the-art studio complex

Thu, 2012-02-09 11:03 - By  
 
Sky News Arabia, the free-to-air 24-hour Arabic rolling news channel, launching in spring 2012, announced the move of its editorial and operational teams into its newly built state-of-the-art studio site in Abu Dhabi city. The new studio and production facilities are considered to be the most advanced in the region.

HCT and twofour54 to provide students with practical experience in the field of media

Sun, 2011-12-11 09:00 - By  

The Higher Colleges of Technology (HCT) and  twofour54 have signed an agreement that will help prepare HCT students for a career in the media industry. twofour54 has agreed to provide HCT students with a high tech media lab where students will develop the skills needed to work in the media industry. HCT will have classes in the lab on a regular basis, and will host monthly workshops there in partnership with twofour54.

“We want to stimulate local talents so they consider professional careers in media, and to increase awareness among the student population about new industries that are developing in the UAE, like gaming and animation,” said Wayne Borg, deputy CEO and COO at twofour54.

Read More at GulfNews.com

 


HCT collaborates with twofour54 to create hi-tech campus media lab

Tue, 2011-12-06 11:56 - By  

The Higher Colleges of Technology (HCT) has joined forces with Abu Dhabi media conglomerate twofour54 to provide HCT students with opportunities to develop skills and careers in the local media industry, with the recent signing of an Agreement.

Ubisoft to open first major video studio in Abu Dhabi, creating 100 jobs over next 5 years

Wed, 2011-10-26 08:27 - By  
 
Today Ubisoft and twofour54 Abu Dhabi announced the upcoming opening of a new Ubisoft development studio in Abu Dhabi.

PublicisLive opens Abu Dhabi hub

Wed, 2011-10-12 13:33 - By  
PublicisLive, the Geneva-based, event arm of Publicis Groupe, announced the opening of a fully-staffed office in Abu Dhabi to serve as its hub for expanded operations throughout the Gulf and the Middle East. Abu Dhabi will be PublicisLive's third global hub after Geneva and Paris.
 
 
The new office is located within Abu Dhabi's twofour54 media zone and is managed by Matthieu Daurces, a veteran PublicisLive event manager. Matthieu and his team spearhead some of the company's high profile events in the Middle East such as the Abu Dhabi Media Summit, an annual gathering of some of the world's leading players in old and new media and the Internet.
 
PublicisLive is also working on the Summit on the Global Agenda for long-time partner the World Economic Forum, for whom PublicisLive produces the famous annual meeting in Davos, Switzerland. The Summit on the Global Agenda will take place this year in Abu Dhabi on Oct. 10-11, 2011. PublicisLive has also been responsible for other important regional events such as the Petra Conference of Nobel Laureates in Jordan and the Global Competiveness Forum in Saudi Arabia. 
 
John Rossant, Executive Chairman of PublicisLive, says, "We are very excited about setting up a shop in the United Arab Emirates and Abu Dhabi. Matthieu Daurces and his team are already off to a terrific start. We have always wanted to be present on the ground in the Gulf so that we can respond quickly to the growing needs of clients in the region for high-level, world-class events. Abu Dhabi makes the most sense for us thanks to its forward policies, its openness, and the ease of doing business here."
 
Says Tony Orsten, CEO of twofour54: "PublicisLive choosing twofour54 to establish its regional hub shows how much progress we have made in establishing Abu Dhabi as a media and entertainment centre for the Arab world. Events are a vital element in the communication and media mix, and PublicisLive is a world leader in its sector. They will add tremendously to the vibrant community we are building."

Adstream appoints Twofour54 Intaj as exclusive provider of services in Middle East

Sun, 2011-10-02 10:46 - By  
Twofour54 Intaj, the media technologies arm of Twofour54, has announced that it has signed a joint venture deal with the world's leading advertising technology specialist, Adstream. The joint venture means that Twofour54 Intaj will now become the exclusive provider of Adstream services in the Middle East, making it the one-stop-shop for advertisers, agencies, production agents, publishers and broadcasters that want to take advantage of Adstream's leading digital solutions and services.
 
By eliminating the need for video tapes, couriers, physical storage and guaranteeing fast and direct delivery, Adstream's digital workflow platform is helping to revolutionise the way the advertising and media industries share and distribute advertising and media content. 
 
The joint-venture with Twofour54 in the Middle East is part of Adstream's robust expansion strategy that has seen extended operations in South Africa and Asia and a growing global presence and cross-media solutions across Europe, US and Latin America in recent months. Adstream's capabilities are an evolution in broadcast, print and online storage, validation and distribution that provides cost and time efficiencies, greater speed-to-market - with a carbon-friendly workflow.
 
Wayne Borg, Deputy CEO and Chief Operating Officer at Twofour54 commented on the deal by saying, "Adstream's technology, which allows users to digitally manage advertising assets across TV, Radio, Print and Online media, is helping to redefine the global advertising industry. Signing this exclusive partnership is yet another example of Twofour54 actively responding to market demands for services and expertise that meet international standards."
 
Gerard Barron, Adstream's co-founder and CEO said, "We are very excited to have Twofour54 as our partner to bring Adstream's portfolio to the Middle East. Their industry-leading position and a track record of innovation and excellence makes them the ideal partner to transform the region to a new level in advertising management. We can see immediate benefits to our regional and global clients and are looking forward to explore the opportunities ahead."

Tropfest Arabia launches Facebook competition

Sun, 2011-09-18 09:01 - By  
Tropfest Arabia has recently launched its first film critique competition on its Facebook fan page. Participants will have the chance to win free flights and hotel accommodation for two in Abu Dhabi and two VIP tickets to the Tropfest Arabia screening on November 4th. John Polson, founder of Tropfest, chose 'Marry Me', a Tropfest 2008 winning film, for fans to critique. Competition ends on September 22nd. 
 

twofour54 Intaj launches MENA region's first dedicated stereoscopic 3D lab

Wed, 2011-07-20 12:42 - By  
 
 
twofour54 intaj today launched the Middle East and North Africa (MENA) region’s first Stereoscopic 3D lab, making it the only facility of its kind in the Middle East to offer dedicated facilities, equipment and expert support across the third dimension.
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