Zahir Mirza | mediaME

Polo Mints | Polar Bear

Wed, 2010-03-03 07:06 - By

Print, U.A.E., Advertising, Chafic Haddad, Husen Baba, JWT, Prabhakar Iyer, Shereen Fotouh, Zahir Mirza

Polo, a Nestle brand, is known universally as 'the mint with a hole'. And this campaign of 3 press ads, brings to life this product truth through a series of icy cool transformations that occur when things pass through this 'hole'. Whether it's an Australian Bushman turning into a Yupik Eskimo, a skateboarder into snowboarder or this Asiatic black bear turning into a Polar bear, this 'hole' transforms everything into its 'icy cool version'.

Polo Mints | Eskimo

Wed, 2010-03-03 07:04 - By

baba2272

Print, U.A.E., Advertising, Chafic Haddad, Husen Baba, JWT, Prabhakar Iyer, Shereen Fotouh, Zahir Mirza

Advertising Agency: JWT, Dubai
ECD: Chafic Haddad & Russell Heubach
Art Director: Husen Baba

Polo Mints | Snowboarder

Tue, 2010-03-02 08:53 - By

baba2272

Print, U.A.E., Advertising, Chafic Haddad, Husen Baba, JWT, Prabhakar Iyer, Shereen Fotouh, Zahir Mirza

Advertising Agency: JWT, Dubai
ECD: Chafic Haddad & Russell Heubach
Art Director: Husen Baba

Friends of Cancer Patients | Stressball

Tue, 2009-07-28 18:04 - By

editor

Ambient, U.A.E., Health & Beauty, Antra Patel, Chafic Haddad, Dr. Sawsan Al Madi, JWT Dubai, Prabhakar Iyer, Rita Dhankani, Zahir Mirza

Advertising Agency: JWT DUBAI
Executive Creative Director: Chafic Haddad
Copywriter: Zahir Mirza

HSBC Amanah | Tour Guide

Wed, 2009-05-06 20:43 - By

editor

U.A.E., Media, Ash Chagla, Camille Elkhoury, Chafic Haddad, Eba’a El Tamami, Emily Haddad, Firas Medrows, Jayanthi Thiagaraja, JWT Dubai, Zahir Mirza

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Agency: JWT Dubai, UAE
Executive Creative Director: Chafic Haddad
Copywriter: Ash Chagla, Zahir Mirza, Firas Medrows

Reach Toothpaste | Corn

Sat, 2009-01-31 20:49 - By

editor

Print, U.A.E., Health & Beauty, Chafic Haddad, JWT, SM Ziyad, Svetlio Belivanov, Zahir Mirza

In a week of more than one qualified contendor, this ad campaign by JWT from Dubai takes the prize because of its clever concept and beautiful animations. Kudos for the agency for taking the time to create customized cartoons; a rarity in the a world of standardized shatterstock material. The ad for Reach Toothpaste effectively delivers the message that with Reach, no food will find home in your mouth. The other homeless morsels to look for are pineapple and the ever so lovable chicken.

Reach Toothpaste | Pineapple

Sat, 2009-01-31 20:41 - By

editor

Print, U.A.E., Health & Beauty, Chafic Haddad, JWT, SM Ziyad, Svetlio Belivanov, Zahir Mirza

Advertising Agency: JWT, Dubai, UAE
Executive Creative Director: Chafic Haddad
Senior Art Director: SM Ziyad

Reach Toothpaste | Chicken

Sat, 2009-01-31 20:34 - By

editor

Print, U.A.E., Health & Beauty, Chafic Haddad, JWT, SM Ziyad, Svetlio Belivanov, Zahir Mirza

Advertising Agency: JWT, Dubai, UAE
Executive Creative Director: Chafic Haddad
Senior Art Director: SM Ziyad

Virgin Megastore | Jacuzzi

Mon, 2009-01-19 18:09 - By

editor

Print, U.A.E., Media, Chafic Haddad, SM Ziyad, Tarek Samaan, Virigin Megastore, Zahir Mirza

This week’s campaign has just enough creativity to earn it the exclusive status of being a featured campaign. Brought to you by JWT, these clever depictions of eyes resting send the subtle messages that with Virgin Megastore’s quality audio products, one can relax their eyes. The other soothing activities that the eyes are performing star gazing and picnicking in the forest.

Virgin Megastore | Forest

Mon, 2009-01-19 18:07 - By

editor

Print, U.A.E., Media, Chafic Haddad, SM Ziyad, Tarek Samaan, Virigin Megastore, Zahir Mirza

Ad Agency: JWT, Dubai, UAE
Executive Creative Director: Chafic Haddad
Art Director:SM Ziyad, Tarek Samaan